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Store brands play many beneficial roles for retailers. While some roles such as creating a quality image for the retailer require relatively strong store brands, other roles such as segmentation of customers by income require lesser strong store brands. This paper shows another role of store...
Persistent link: https://www.econbiz.de/10014619491
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This paper examines the economics of pricing practices at artificial reproductive clinics, which have introduced money-back guarantees (MBGs) for in vitro fertilization. We identify incentives for clinics to offer MBGs and evaluate the impact on couples' choices and on social welfare....
Persistent link: https://www.econbiz.de/10008558599
Store brands play many beneficial roles for retailers. While some roles such as creating a quality image for the retailer require relatively strong store brands, other roles such as segmentation of customers by income require lesser strong store brands. This paper shows another role of store...
Persistent link: https://www.econbiz.de/10008497225
This paper models frequency of introductions of newer generations of an intermediate-product sold by an upstream 'developer' firm to downstream manufacturer firms. The manufacturers use the intermediate product to manufacture final products, and are heterogeneous in the time it takes them to...
Persistent link: https://www.econbiz.de/10005200315
This paper examines the product positioning decisions of firms that enter a market sequentially and that have potentially different cost structures. It shows that if the first mover knows the second mover to have a lower production cost, it positions away from the most attractive location in the...
Persistent link: https://www.econbiz.de/10009191197
No abstract available.
Persistent link: https://www.econbiz.de/10009197673
Unprecedented changes in the economics of interaction, mainly as a result of advances in information and telecommunication technologies such as the Internet, are causing a shift toward more networked forms of organizations such as horizontal alliances---that is, alliances among firms in similar...
Persistent link: https://www.econbiz.de/10009203758