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Summary In developing and transition economies, microlending has become an effective instrument for providing micro businesses with the necessary financial resources to launch operations. In industrialized countries, with their highly developed banking systems, however, there has been ongoing...
Persistent link: https://www.econbiz.de/10014609235
In developing and transition economies, microlending has become an effective instrument for providing micro businesses with the necessary financial resources to launch operations. In industrialized countries, with their highly developed banking systems, however, there has been ongoing debate on...
Persistent link: https://www.econbiz.de/10008476392
This article investigates whether self-employed households use consumer loans -- in particular, instalment loans and overdrafts -- to finance business activities. Controlling for financial and nonfinancial household variables, we show that self-employed households particularly use personal...
Persistent link: https://www.econbiz.de/10010549438
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Purpose: The purpose of this paper is to extend existing engagement research in two directions: first, it operationalizes the dynamic nature of the engagement process within a customer-brand dyad and, second, it tests the interrelationships with other network actors in a triadic network...
Persistent link: https://www.econbiz.de/10012076607
Purpose This paper aims to focus on similarity cues that may strengthen bonds among crowd members and that serve as “glue” between individual group members in the context of collective football-viewing events. Design/methodology/approach Study 1 is a qualitative field study that focused on...
Persistent link: https://www.econbiz.de/10014849965
Purpose Social media has promoted anti-brand communities, which build around the shared aversion to a specific brand. The purpose of this paper is to investigate social media-based anti-brand communities and their effects on the sports team brand in question. Design/methodology/approach The...
Persistent link: https://www.econbiz.de/10014811688
Durch das starke Verkaufsflächenwachstum sehen sich Einkaufszentren heute einem doppelten Wettbewerb ausgesetzt: Dem Wettbewerb um Kunden und um attraktive Einkaufszentrenmieter. Eine kundenorientierte Gestaltung der Einkaufszentren ermöglicht es, zentrale Erfolgsfaktoren im Wettbewerb zu...
Persistent link: https://www.econbiz.de/10013509322
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