Purpose – This case aims to look at a small start‐up car maker called Loremo, Inc. in Marl, Germany, that hopes to thrive by challenging resource constraints with bold innovation. Design/methodology/approach – The authors found Loremo as part of their five‐year long study looking at how...

Summary Popular parlance suggests that 'you learn more from your failures than from your successes'. However, when it comes to failed innovations in organizations, we find that the proverb is not always true. We suggest that instead, failure may often lead to innovation trauma, an inability to...

Purpose – Conventional strategy is being challenged by industry shifts and by potentially disruptive strategic innovations that organizations that do not fit established ways of doing things- “outlier organizations”have discovered. Design/methodology/approach – A study of outliers, and...

This article aims to reconcile the seemingly contradicting arguments put forth in different literatures regarding the role of financial resource constraints as inhibitors or enablers of innovation in organizations. Recognizing that innovative endeavors are regularly carried out through team...