Received analyses state that firms can use a multiple services offering strategy to retain customers and capture new customers. Factors that determine the multiple services strategy include product discount, service provider and customer characteristics. Consequently, this study addresses the...

In an age of increased necessity for competitiveness of nations and at a time when the world economy is facing recession, this book explores the possible trajectory of ASEAN – arguably one of the most dynamic areas in the world – as a regional economic and political bloc. The...

This paper aims to investigate whether mobile broadband (MB) is a complementary or substitute service to fixed broadband (FB) by examining survey data collected by the Post-och telestyrelsen (PTS) in 2009. These data are supplemented with provider broadband service price data. Study findings...

The aim of this paper is to analyze the demand for fixed broadband in Thailand. Data were obtained from a national survey in 2010 by the National Broadcasting and Telecommunications Commission (NBTC) of Thailand. The bivariate probit model was employed to examine empirically whether...

The objective of this book is to present a comprehensive evaluation of the smart revolution, including its social and economic impacts. It proposes a modern framework to help assess how recent Information and Communication Technologies (ICTs) can contribute to societies as a whole. The authors...