Purpose – The purpose of this paper is to show how relatively little is known about the consumer perceptions of own brands in the newly emerging markets of central and eastern Europe. The paper attempts to fill a gap in knowledge by investigating various aspects of consumer perceptions of...

Purpose – The purpose of this paper is to investigate the extent to which the institutional context impacts on strategic decision implementation in an emerging market. Previous studies of strategic decision making in emerging markets have not examined decision implementation. Given the changes...

Purpose – The purpose of this paper is to understand the use of strategic planning tools and techniques by hotels in Jordan and the nature of its relationship with managers' views of the strategic planning process. Design/methodology/approach – A review of the literature relating to both...

Purpose – This study aims to analyse the environmental scanning and information sources used by Jordanian firms. Furthermore, the relationship between environmental scanning and organisational characteristics (firm size and industry type), as well as organisational performance, is explored....