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The role of paid media, earned media, and sales promotions in driving marcom sales performance in consumer services
Spotts, Harlan E.
;
Weinberger, Marc G.
;
Assaf, A. Georges
; …
- In:
Journal of business research : JBR
152
(
2022
),
pp. 387-397
Persistent link: https://www.econbiz.de/10013493993
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2
The role of affinity and animosity on solidarity with Ukraine and hospitality outcomes
Josiassen, Alexander
;
Kock, Florian
;
Assaf, A. Georges
; …
- In:
Tourism management : research, policies, practice
96
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013556717
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3
Generative artificial intelligence in the hospitality and tourism industry : developing a framework for future research
Dogru, Tarik
;
Line, Nathaniel D.
;
Mody, Makarand Amrish
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
49
(
2025
)
2
,
pp. 235-253
Persistent link: https://www.econbiz.de/10015193190
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4
Interdisciplinary approach to tourism demand modeling : quality of life indicators
Berbekova, Adiyukh
;
Assaf, A. Georges
;
Uysal, Muzaffer
- In:
Journal of hospitality & tourism research : JHTR ; the …
49
(
2025
)
3
,
pp. 635-639
Persistent link: https://www.econbiz.de/10015193515
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5
Developing a scale is not enough : on the importance of nomological validity
Kock, Florian
;
Berbekova, Adiyukh
;
Assaf, A. Georges
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
10
,
pp. 3233-3244
Persistent link: https://www.econbiz.de/10015138006
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6
Did the financial crisis affect environmental efficiency? : evidence from the Japanese manufacturing sector
Fujii, Hidemichi
;
Assaf, A. Georges
;
Managi, Shunsuke
; …
- In:
Environmental economics and policy studies
18
(
2016
)
2
,
pp. 159-168
Persistent link: https://www.econbiz.de/10011474143
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7
Motivations and goals of slow tourism
Oh, Haemoon
;
Assaf, A. Georges
;
Baloglu, Seyhmus
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
2
,
pp. 205-219
Persistent link: https://www.econbiz.de/10011432545
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8
Frontier analysis : a state-of-the-art review and meta-analysis
Assaf, A. Georges
;
Josiassen, Alexander
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
5
,
pp. 612-627
Persistent link: https://www.econbiz.de/10011486261
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9
Unobserved heterogeneity in hospitality and tourism research
Assaf, A. Georges
;
Oh, Haemoon
;
Tsionas, Efthymios G.
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
6
,
pp. 774-788
Persistent link: https://www.econbiz.de/10011513135
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10
The imagery-image duality model : an integrative review and advocating for improved delimitation of concepts
Josiassen, Alexander
;
Assaf, A. Georges
;
Woo, Linda
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
6
,
pp. 789-803
Persistent link: https://www.econbiz.de/10011513136
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