This article constitutes an attempt to answer the question whether social initiatives undertaken by a company influence the consumer attitude towards it. The afore-mentioned aim has been achieved by presenting the results of experimental research. Six scenarios of social initiatives undertaken...

The findings of this article bring knowledge about the understanding of corporate social responsibility from the university students’ perception and their values’ structure in a cross cultural high education context. Primary data collected via a survey in Business Schools at Universities of...

Purpose – The paper's purpose is to provide a method of reducing inventory costs in multi‐product and multi‐nodes supply chains (SC). Design/methodology/approach – The proposed approach is based on applying the classical inventory control models and simulation. This is a two‐stage...

Purpose – The importance of the performance of a firm and the essential role played by the management in their accomplishment has been discussed and recognised by many researchers from Drucker to Upper Echelon Theory. Nonetheless, currently, anybody has been able to determine the precious and...

Purpose The purpose of this paper is twofold: first, to outline a framework for corporate philanthropy (CP) reporting that could help differentiate between symbolic and substantive reporting; and second, to test whether the reporting practices of large corporate donors are symbolic or...

Purpose: Literature on corporate social responsibility (CSR) posits that organisational motives underlying corporate social initiatives play a key role in stakeholder responses to these activities. However, individuals do not always make attributions. This study aims to examine when CSR...