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Advertising content and consumer engagement on social media : evidence from Facebook
Lee, Dokyun
;
Hosanagar, Kartik
;
Nair, Harikesh
- In:
Management science : journal of the Institute for …
64
(
2018
)
11
,
pp. 5105-5131
Persistent link: https://www.econbiz.de/10011947139
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2
How do recommender systems affect sales diversity? : a cross-category investigation via randomized field experiment
Lee, Dokyun
;
Hosanagar, Kartik
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 239-259
Persistent link: https://www.econbiz.de/10012038222
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3
How do product attributes and reviews moderate the impact of recommender systems through purchase stages?
Lee, Dokyun
;
Hosanagar, Kartik
- In:
Management science : journal of the Institute for …
67
(
2021
)
1
,
pp. 524-546
Persistent link: https://www.econbiz.de/10012435309
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4
M&A and innovation : a new classification of patents
Cheng, Zhaoqi
;
Jin, Ginger Zhe
;
Leccese, Mario
;
Lee, Dokyun
- In:
AEA papers and proceedings
113
(
2023
),
pp. 288-293
Persistent link: https://www.econbiz.de/10014390205
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5
How do fast-fashion copycats affect the popularity of premium brands? : evidence from social media
Shi, Zijun
;
Liu, Xiao
;
Lee, Dokyun
;
Srinivasan, Kannan
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1027-1051
Persistent link: https://www.econbiz.de/10014427257
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6
Large-scale cross-category analysis of consumer review content on sales conversion leveraging deep learning
Liu, Xiao
;
Lee, Dokyun
;
Srinivasan, Kannan
- In:
Journal of marketing research
56
(
2019
)
6
,
pp. 918-943
Persistent link: https://www.econbiz.de/10012177738
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7
Soul and machine (learning)
Proserpio, Davide
;
Hauser, John R.
;
Liu, Xiao
;
Amano, …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
4
,
pp. 393-404
Persistent link: https://www.econbiz.de/10012417693
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8
How do peer awards motivate creative content? : experimental evidence from Reddit
Burtch, Gordon
;
He, Qinglai
;
Hong, Yili
;
Lee, Dokyun
- In:
Management science : journal of the Institute for …
68
(
2022
)
5
,
pp. 3488-3506
Persistent link: https://www.econbiz.de/10013368685
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9
What makes a good image? : Airbnb demand analytics leveraging interpretable image features
Zhang, Shunyuan
;
Lee, Dokyun
;
Singh, Param Vir
; …
- In:
Management science : journal of the Institute for …
68
(
2022
)
8
,
pp. 5644-5666
Persistent link: https://www.econbiz.de/10013370997
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10
Influence via ethos : on the persuasive power of reputation in deliberation online
Manzoor, Emaad
;
Chen, George H.
;
Lee, Dokyun
;
Smith, …
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1613-1634
Persistent link: https://www.econbiz.de/10014515097
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