The size and importance of global contract manufacturers has risen along with the volume and pervasiveness of global subcontracting activities. Many contract manufacturers now equal or even dominate their customers in size and power, ending the historical dominance of original equipment...

Store-brand products are of increasing importance in retailing, often causing channel conflict as they compete with national brands. Focusing on the interactions that arise in single-manufacturer single-retailer settings, previous research suggests that one main driver of store-brand...

A retailer needs to make decisions regarding how much to order and how much sales effort to exert in an environment with uncertain demand. One intrinsic complexity in a typical retail environment is caused by the fact that the retailer can obtain information about demand only based on sales, as...