Connors, Roger; Smith, Tom - In: Journal of Business Strategy 20 (1999) 3, pp. 15-19
A poorly performing company, one in need of a complete turnaround, typically lacks resources for new strategic initiatives. The usual remedies are lay‐offs, cost‐cutting, and asset sales. However, these remedies often undermine the company's long‐term health. Moreover, they don't address...