Climatic variability has profound effects on the distribution, abundance and catch of oceanic fish species around the world. The major modes of this climate variability include the El Niño-Southern Oscillation (ENSO) events, the Pacific Decadal Oscillation (PDO) also referred to as the...

The goal of this paper is to provide information on the sea level and upper ocean temperature variability and trends in the Cook Islands region within a global context. Oceanic fisheries variability and change take place within the physical environment. Because the state of the historical data...

Chapter 1: Introduction -- Chapter 2: Research Methodology -- Chapter 3: Chinese Culture-Related Scales -- Chapter 4: General Marketing and Management Scales Developed in the Chinese Context -- Chapter 5: Exemplary Papers for Some Selected Scales -- Chapter 6: How to Adopt the Scales From This Book.