Purpose: Career theorists have been increasingly occupied with role transitions across organisations, neglecting role transitions undertaken within single organisations. By exploring in depth the aspects of career capital that role holders need to facilitate their own organisational role...

This book examines various aspects of changes to business behavior through the lenses of the “twin pillars” of sustainability - responsibility and governance. It discusses whether the focus of corporate social responsibility has changed so much that we need to think about redefinitions of...

Purpose – The purpose of this article is to investigate ways in which improvisation can be used to enhance and advance market orientation. Design/methodology/approach – The article draws upon existing market orientation literature and musical theory to extend the authors' previous work of...

<title/> The article looks back at a 1993 research report on the investigation of fraud by the police and the public sector. The issues discussed there are reviewed in the light of research undertaken a decade later and within the context of the UK government's 2006 Fraud Review. The Fraud Review...

Purpose – The purpose of this paper is to explore the implications of a greater marketing orientation among arts organisations and its impact on funding through sponsorship. Design/methodology/approach – Utilising a qualitative methodology, the study employs case studies for the purpose of...

Purpose – The purpose of this paper is to evaluate the connections between art and marketing in order to develop enhanced insight into how visual art and the art world can inform marketing theory and practice. Design/methodology/approach – An indepth analysis of a range of relevant...