Showing 1 - 10 of 77
Quantity discount pricing is a common practice used by business-to-business and business-to-consumer companies. A key characteristic of quantity discount pricing is that the marginal price declines with higher purchase quantities. In this paper, we propose a choice-based conjoint model for...
Persistent link: https://www.econbiz.de/10010990374
Stiving (2000) proposes an interesting model to explain price-endings. His analysis shows that even when customer demand increases at 9-ending price points, certain firms that use high prices to signal quality are more likely to set those prices at round numbers. This comment raises two issues...
Persistent link: https://www.econbiz.de/10009214546
Many established industries, such as the online service industry, the telecommunication industry, or the fitness club industry, are access service industries. When using services in these industries, consumers pay for the privilege of accessing the firm's facilities but do not acquire any right...
Persistent link: https://www.econbiz.de/10008787744
Persistent link: https://www.econbiz.de/10014294950
Persistent link: https://www.econbiz.de/10005381895
Persistent link: https://www.econbiz.de/10010794938
Persistent link: https://www.econbiz.de/10005603231
Persistent link: https://www.econbiz.de/10005603305
Persistent link: https://www.econbiz.de/10005612686
Persistent link: https://www.econbiz.de/10005612773