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ECONIS (ZBW)
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Buyer participation in outsourced new product development projects : The role of relationship multiplexity
Slot, Johanna H.
;
Wuyts, Stefan
;
Geyskens, Inge
- In:
Journal of Operations Management
66
(
2020
)
5
,
pp. 578-612
Persistent link: https://www.econbiz.de/10012273609
Saved in:
2
The new regulator in town : the effect of walmart’s sustainability mandate on supplier shareholder value
Gielens, Katrijn
;
Geyskens, Inge
;
Deleersnyder, Barbara
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 124-141
Persistent link: https://www.econbiz.de/10011810274
Saved in:
3
Using technology to bring online convenience to offline shopping
Dekimpe, Marnik G.
;
Geyskens, Inge
;
Gielens, Katrijn
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
1
,
pp. 25-29
Persistent link: https://www.econbiz.de/10012229440
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4
Making AI work in retail : the vital role of human interaction
Gielens, Katrijn
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 161-165
Persistent link: https://www.econbiz.de/10015065144
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5
Special issue on data and methodological issues for new insights in global marketing : a commentary
Gielens, Katrijn
- In:
Journal of international marketing
29
(
2021
)
3
,
pp. 3-6
Persistent link: https://www.econbiz.de/10012608044
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6
Editorial: striking a balance : retailers at the crossroads of price and responsibility
Gielens, Katrijn
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 319-321
Persistent link: https://www.econbiz.de/10014461654
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7
Fulfillment, the new retailer battlefield
Gielens, Katrijn
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10014283352
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8
From one disruption to the next : how to navigate chaos?
Gielens, Katrijn
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 373-377
Persistent link: https://www.econbiz.de/10013426693
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9
How to brand your private labels
Geyskens, Inge
;
Keller, Kristopher Oliver
;
Dekimpe, …
- In:
Business horizons
61
(
2018
)
3
,
pp. 487-496
Persistent link: https://www.econbiz.de/10011866418
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10
The effectiveness of contractual and trust-based governance in strategic alliances under behavioral and environmental uncertainty
Krishnan, Rekha
;
Geyskens, Inge
;
Steenkamp, …
- In:
Strategic management journal
37
(
2016
)
12
,
pp. 2521-2542
Persistent link: https://www.econbiz.de/10011578063
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