Purpose: Consumers’ environmental behaviours are not only the result of their positive attitudes towards environments, but also different reasons and motivations exist. Thus, the purpose of this paper is to find out important factors affecting sustainable apparel buying behaviour. Applying...

Purpose – The purpose of this paper is to identify selected store attributes of activewear specialty retailers that impact consumers’ satisfaction, which in turn influence word-of-mouth (WOM) and retail patronage behavior. Design/methodology/approach – Using an on-site store intercept, 150...

Purpose – The purpose of this paper is to determine which factors impact body image satisfaction of Generation Y college age and young professional females born between the years of 1980 and 1993, age 20-33 years in the State of Texas. Design/methodology/approach – An online survey created...