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This book examines the capabilities organizations need in order to meet the dual mandate of current and future performance. It develops a theoretical framework for dual organizing, which emphasizes the escalation of both explore and exploit ventures simultaneously in order to sustain a...
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Philosophies of Organizational Change explains the assumptions that drive different perspectives on organizational change management. The book describes and examines the myriad philosophical interpretations of change, revealing how and why managers confront change using so many competing...
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"Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing...
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