Soomro, Bahadur Ali; Shah, Naimatullah; Memon, Maqsood - In: World Journal of Entrepreneurship, Management and … 15 (2019) 4, pp. 341-353
Purpose: Nowadays, in mobile communication, smartphone is one of the modern progress and emergent phenomena for business as well as social networking. The purpose of this paper is to investigate an intention to adopt smartphone apps among the entrepreneurs of a developing country....