Expropriability is the ability of (potential) competitors to extract information about innovation and utilize it to their advantage in a manner that decreases the competitive advantages of the original innovator. It has an effect on the profit margins and, subsequently, on the strategic behavior...

The intensity and directions of knowledge flows between different actors are essential determinants in innovation. Knowledge acquisition is needed to find the relevant signals from markets, and knowledge sharing can facilitate benefits from network externalities and collaboration. A deeper...

Purpose: This paper aims to focus on the influences of the COVID-19 pandemic on business-to-business (B2B) firms’ relationship initiation and customer relationship management in an under-explored and unique context of high-tech industrial microenterprises. The authors analyze the challenges...

Purpose: The purpose of this paper is to address the role of legitimacy in internationalization to Africa of a Finnish professional service microfirm, which uses cause-related marketing (CRM) as the business model. Design/methodology/approach: The paper consists of a single case study of a...