Digital marketing has gained ascendancy as the modern communication method used by most organizations through its ability to transcend geographic restrictions. Developing Digital Marketing: Relationship Perspectives provides a holistic perspective about the role of digital marketing in the...

<P>1.Online Retailing and Relationship Marketing: Evolution and Theoretical insights into online retailing and relationship marketing, <I>Park Thaichon. Gajendra Liyanaarachchi, Vanessa Ratten, Maria Dharmesti, Sara Quach, Scott Weaven </I><B>2.</B> Risks and Barriers towards Organ Donation: Strategies to move...</b></i></p>

Purpose: This paper aims to investigate whether cultural intelligence will influence Chinese tourists’ travel satisfaction, revisit intention and word-of-mouth communication. Design/methodology/approach: An online survey was conducted to collect data from 614 adult Chinese tourists, who have...

Purpose: Despite the importance of sustainability, some conservative religious groups do not believe and support climate change. There is a continuous debate on the role of religion on people’s attitudes toward the environment. Hence, the purpose of this paper is to (1) explore the impact of...