Intro -- Cover Page -- Half-Title Page -- Series Page -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- 1 Introduction -- 2 Classical Models -- 2.1 Waterfall Model -- 2.2 V-Model -- 2.3 RUP -- 3 Agile Methods -- 3.1 The Agile Manifest -- 3.1.1 Agile principles...

Purpose: Although an increasing number of organisations implement the Information Technology Infrastructure Library® (ITIL®) with the aim to improve provision of information technology services to their customers, a significant number of ITIL implementations do not achieve the expected...

What is the role of international business in this dilemma? How and why do international corporations maximize value beyond core strategy and partners through corporate responsibility? This informative and accessible resource expands the readers’ understanding of the ways in which profit...

Purpose – In the history of technology transfer in Arab countries, it is probably true that there has been more failure and disappointment than satisfaction and success in achieving the expected results from the technology transfer agreements. Many complex issues are involved in the...

Purpose The purpose of this paper is to examine the influence of acculturation on immigrant consumer behaviours in their host country. Mainly, the role of acculturation and luxury brand purchasing intentions were investigated. Design/methodology/approach The research conducted an online survey...

Purpose The applications of artificial intelligence (AI), natural language processing and machine learning in e-commerce are growing. Recommender systems (RSs) are interaction-based technologies based on AI that can offer recommendations for products for use or of interest to a potential...