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From keyword to keywords : the role of keyword portfolio variety and disparity in product sales
Wang, Feng; Yang, Zhi; Wang, Feng; Lu, Chongyu; Wu, Yueyan - In: Asia Pacific Journal of Marketing and Logistics 34 (2021) 6, pp. 1285-1302
Purpose: This study investigates the effect of keyword portfolio characteristics on sales in paid search advertising. The authors propose two keyword portfolio characteristics (variety and disparity) and examine the effects of portfolio variety and portfolio disparity on direct and indirect...
Persistent link: https://www.econbiz.de/10012811018
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Exploring the impacts of carbon market linkage on sectoral competitiveness : a case study of Beijing-Tianjin-Hebei region based on the CEECPA model
Feng, Wang; Liu, Beibei; Zhang, Bing - In: Climate change economics 11 (2020) 3, pp. 1-24
Persistent link: https://www.econbiz.de/10012642608
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A bite of China : food consumption and carbon emission from 1992 to 2007
Feng, Wang; Cai, Beiming; Zhang, Bing - In: China economic review : an international journal 59 (2020), pp. 1-14
Persistent link: https://www.econbiz.de/10012596364
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Social relationships, public media, and pro-environmental behaviors
Zhou, Hui; Yin, Haitao; Yuan, Fang; Wang, Feng - In: Empirical economics : a journal of the Institute for … 57 (2019) 2, pp. 569-588
Persistent link: https://www.econbiz.de/10012056705
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Death or rebirth? : how small- and medium-sized enterprises respond to responsible investment
Sun, Junxiu; Wang, Feng; Yin, Haitao; Zhao, Rui - In: Business strategy and the environment 31 (2022) 4, pp. 1749-1762
Persistent link: https://www.econbiz.de/10013279072
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The impacts of household structure transitions on household carbon emissions in China
Zhang, Yimeng; Feng, Wang; Zhang, Bing - In: Ecological economics : the transdisciplinary journal of … 206 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10014259194
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Assessing the impact of carbon quota allocation in enhancing supply chain members emission reduction and advertising efforts
Jiang, Ke; Wang, Die; Xu, Liping; Feng, Wang - In: Socio-economic planning sciences : the international … 95 (2024), pp. 1-19
Persistent link: https://www.econbiz.de/10015101620
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What contributes to the sustainability of self-organized non-profit collaboration in disaster relief? : a fuzzy-set qualitative comparative analysis
Tang, Guijuan; Wang, Feng - In: Public management review 24 (2022) 3, pp. 466-488
Persistent link: https://www.econbiz.de/10013164683
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The double-edged sword of coopetition : differential effects of cross-functional coopetition on product and service innovations
Chen, Man; Tang, Tanya (Ya); Wu, Siting; Wang, Feng - In: Journal of Business & Industrial Marketing 36 (2020) 2, pp. 191-202
Purpose: Although coopetition has been studied for decades, most prior studies shed light on interfirm coopetition across firms instead of intrafirm coopetition across functional departments within a firm. To fill the research gaps, this study aims to investigate the differential effects of...
Persistent link: https://www.econbiz.de/10012412510
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Differential effects of interpersonal relationships across functions on product and service innovation
Wang, Feng; Cao, Rong; Wu, Siting; Chen, Man - In: Marketing Intelligence & Planning 39 (2021) 5, pp. 728-742
Purpose: The aim of the study was to investigate the differential effects of interpersonal relationships across functions on product and service innovation, and to examine the moderating role of market competition. Design/methodology/approach: This study was based on a survey of senior and...
Persistent link: https://www.econbiz.de/10012541625