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International journal of sport management and marketing : IJSMM
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Sport sponsorship : the impact of sponsor image on purchase intention of fans
Koronios, Konstantinos
;
Psiloutsikou, Marina
; …
- In:
Journal of promotion management : JPM
22
(
2016
)
2
,
pp. 238-250
Persistent link: https://www.econbiz.de/10011522098
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Motivation and high performance sports events : an exploratory investigation of the motives underlying repeated participation
Koronios, Konstantinos
;
Psiloutsikou, Marina
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
1/2
,
pp. 35-55
Persistent link: https://www.econbiz.de/10012059490
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