This paper investigates the impact of the promotional activities of the Swiss Commission of Technology and Innovation (CTI) on the innovation performance of the supported firms based on a matched-pairs analysis of 199 firms supported by the CTI in the period 2000–2002. CTI's promotional...

1. Applying fuzzy logic and fuzzy methods to marketing / Laurent Donzé and Andreas Meier -- 2. Fuzzy soft social network modeling and marketing / Ronald R. Yager and Rachel L. Yager -- 3. Fuzzy dynamic groups: measures and implications for television audiences / José-Domingo Mora -- 4. Using...