//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Practice prize report : the 20...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
16
Konsumentenverhalten
16
Internet marketing
12
Online-Marketing
12
Advertising effects
10
Werbewirkung
10
Advertising
9
Marketing management
9
Marketingmanagement
9
Werbung
9
Social Web
8
Social web
8
Marketing
7
Brand
6
Markenartikel
6
Brand image
5
Innovation
5
Markenimage
5
Online retailing
5
Online-Handel
5
Brand management
4
Markenführung
4
Mathematical programming
4
Mathematische Optimierung
4
Time series analysis
4
Viral marketing
4
Virales Marketing
4
Big Data
3
Big data
3
Distribution channel
3
E-commerce
3
Economic model
3
Electronic Commerce
3
Entscheidungsunterstützung
3
Lean Management
3
Lean Production
3
Lean management
3
Lean production
3
Lieferkette
3
Market research
3
more ...
less ...
Online availability
All
Undetermined
Free
56
Type of publication
All
Article
65
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
41
Aufsatz in Zeitschrift
41
Aufsatz im Buch
2
Book section
2
Arbeitspapier
1
Aufsatzsammlung
1
Collection of articles of several authors
1
Conference paper
1
Graue Literatur
1
Konferenzbeitrag
1
Non-commercial literature
1
Sammelwerk
1
Working Paper
1
more ...
less ...
Language
All
English
62
Undetermined
10
Author
All
Pauwels, Koen
53
Luo, Lan
16
Aksehirli, Zeynep
11
Srinivasan, Shuba
10
Bart, Yakov
9
Chan, Kwong
9
Seggie, Steven H.
4
Bijmolt, Tammo H. A.
3
Chen, Yinfei
3
Colicev, Anatoli
3
Cui, Tony Haitao
3
Ghose, Anindya
3
Hanssens, Dominique M.
3
Hałaburda, Hanna
3
Iyengar, Radha
3
Kübler, Raoul
3
Leeflang, Peter
3
Liu, Steve
3
Pauwels, Koen H.
3
Soyer, Emre
3
Sriram, S.
3
Tucker, Catherine
3
Venkataraman, Sriraman
3
Wieringa, Jaap E.
3
Alldredge, Dallin M.
2
Brüggemann, Philipp
2
Vanhuele, Marc
2
Wiesel, Thorsten
2
Yildirim, Gokhan
2
Ailawadi, Kusum L.
1
Akella, Laxminarayana Yashaswy
1
Appel, Gil
1
Arts, Joep
1
Ataman, M. Berk
1
Bohlmann, Jonathan D.
1
Currim, Imran
1
D'Aveni, Richard A.
1
Dekimpe, Marnik
1
Dekimpe, Marnik G.
1
Demirci, Ceren
1
more ...
less ...
Published in...
All
Break the wall : why and how to democratize digital in your business
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing Science
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of marketing
6
Journal of the Academy of Marketing Science
4
AMS review : official publication of the Academy of Marketing Science
2
International series in quantitative marketing
2
Marketing in a digital world
2
Marketing science
2
SpringerLink / Bücher
2
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
American Marketing Association
1
Contemporary economic policy : a journal of Western Economic Association International
1
Electronic commerce research
1
Emerald insight
1
Foundations and trends in technology, information and operations management
1
HEC Paris research paper series
1
International Journal of Public Policy
1
International Series in Quantitative Marketing
1
International journal of logistics economics and globalisation : IJLEG
1
International journal of market research
1
International journal of project management : the journal of The International Project Management Association
1
Journal of business research : JBR
1
Journal of marketing analytics : JMA
1
Journal of marketing research : JMR
1
Journal of public policy & marketing
1
Journal of retailing
1
Journal of the Royal Statistical Society: Series B (Statistical Methodology)
1
Long range planning : LRP ; international journal of strategic management
1
Management Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing Letters
1
Omega : the international journal of management science
1
Production and operations management : an international journal of the Production and Operations Management Society
1
Review of Accounting and Finance
1
Review of accounting & finance
1
Review of marketing research : Vol. 6
1
Springer eBook Collection / Business and Economics
1
Springer eBook Collection / Business and Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
60
RePEc
10
Other ZBW resources
2
Showing
1
-
10
of
72
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Look the part? : the role of profile pictures in online labor markets
Troncoso, Isamar
;
Luo, Lan
- In:
Marketing science
42
(
2023
)
6
,
pp. 1080-1100
Persistent link: https://www.econbiz.de/10014436758
Saved in:
2
Consumer preference elicitation of complex products using fuzzy support vector machine active learning
Huang, Dongling
;
Luo, Lan
- In:
Marketing science
35
(
2016
)
3
,
pp. 445-464
Persistent link: https://www.econbiz.de/10011498939
Saved in:
3
Efficient large-scale internet media selection optimization for online display advertising
Paulson, Courtney
;
Luo, Lan
;
James, Gareth M.
- In:
Journal of marketing research : JMR
55
(
2018
)
4
,
pp. 489-506
Persistent link: https://www.econbiz.de/10011912728
Saved in:
4
New product design under channel acceptance : brick-and-mortar, online-exclusive, or brick-and-click
Luo, Lan
;
Sun, Jiong
- In:
Production and operations management : an international …
25
(
2016
)
12
,
pp. 2014-2034
Persistent link: https://www.econbiz.de/10011628203
Saved in:
5
Blockchain technology for creative industries : current state and research opportunities
Malik, Nikhil
;
Wei, Yanhao
;
Appel, Gil
;
Luo, Lan
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 38-48
Persistent link: https://www.econbiz.de/10014281893
Saved in:
6
Can consumer-posted photos serve as a leading indicator of restaurant survival? : evidence from yelp
Zhang, Mengxia
;
Luo, Lan
- In:
Management science : journal of the Institute for …
69
(
2023
)
1
,
pp. 25-50
Persistent link: https://www.econbiz.de/10014285959
Saved in:
7
Mapping the managerial areas of Building Information Modeling (BIM) using scientometric analysis
He, Qinghua
;
Wang, Ge
;
Luo, Lan
;
Shi, Qian
;
Xie, Jianxun
; …
- In:
International journal of project management : the …
35
(
2017
)
4
,
pp. 670-685
Persistent link: https://www.econbiz.de/10011704552
Saved in:
8
Impact of trade credit on supply chains with downgraded customers
Luo, Lan
;
Chen, Yinfei
;
Liu, Steve
- In:
International journal of logistics economics and …
8
(
2020
)
4
,
pp. 354-374
Persistent link: https://www.econbiz.de/10012513523
Saved in:
9
The effect of credit rating downgrades along the supply chain
Alldredge, Dallin M.
;
Chen, Yinfei
;
Liu, Steve
;
Luo, Lan
- In:
Review of accounting & finance
21
(
2022
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10013368236
Saved in:
10
Predictive global sensitivity analysis : foundational concepts, tools, and applications
Munson, Charles L.
;
Luo, Lan
;
Huang, Xiaohui
-
2024
Persistent link: https://www.econbiz.de/10014526763
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->