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Quality information disclosure and patient reallocation in the healthcare industry : evidence from cardiac surgery report cards
Yoon, Tae Jung
- In:
Marketing science
39
(
2020
)
3
,
pp. 636-662
Persistent link: https://www.econbiz.de/10012294690
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The dark side of up-selling promotions : evidence from an analysis of cross-brand purchase behavior
Park, Chang Hee
;
Yoon, Tae Jung
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 647-666
Persistent link: https://www.econbiz.de/10013535719
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