Teng Wong, Yue; Osman, Syuhaily; Said, Aini; Paim, Laily - In: Journal of Fashion Marketing and Management 18 (2014) 4, pp. 394-412
Purpose – The purpose of this paper is to derive a comprehensive model with integrated dimensions of trait constructs to understand the shoppers’ dispositional traits in consumption. This study endeavors to gain empirical validation of a motivational network of shoppers’ traits in...