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The authors in this study have measured and compared the extent of consumer ethnocentrism across different socio-demographic groups; the relationship of consumer ethnocentrism with different demographic variables; and the effect of country of origin on the perceptions, evaluations and likeliness...
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"This book facilitates the discussion on a variety of teaching methods and practices being used in current business education programs, highlighting the ways that technology can be used to aid students in the advancement of their studies as well as career development and preparation"--Provided...
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"This book examines the admission processes and explores the opportunities and challenges involved in student recruitment in business schools across all the programs: undergraduate, graduate, executive, and part-time"--
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