This article draws insight from the literature to propose a model interlinking key stages in the consultative selling process, customer engagement, and customer satisfaction. It is argued that customer journey should be designed as a process of empowering customers to make the right choices and...

Purpose – Global warming is a huge challenge faced by the mankind in the twenty‐first century and beyond. The paradox of ecology lies in the pervasive attitude of lay people who overtly condemn pollution but do not alter their individual practices. Unfortunately, the scientific community has...

Purpose – The debate linking tourism with global warming is very polemical: neither camp engaged in the debate sees the other side. Sustainable tourism is seen by some as a panacea to mitigate the negative impact of tourism on global warming, and by many others as a ploy planted by...

This paper purports to narrow down the search for concepts and approaches relevant to the understanding of governance in tourism policy-making. It also endeavours to be a tool to relate to these concepts, approaches and theories and elaborate a theoretical framework for analysing the...

1. Introduction -- 2. Human Flourishing in Smart Cities -- 3. On How Big Data Revolutionizes Knowledge Management -- 4. Social Media in Marketing Communications: A Synthesis of Successful Strategies for the Digital Generation -- 5. Social Media Technologies and Export Marketing -- 6. Data...