Showing 1 - 10 of 14
Persistent link: https://www.econbiz.de/10000853279
Persistent link: https://www.econbiz.de/10000930201
Persistent link: https://www.econbiz.de/10000601286
Persistent link: https://www.econbiz.de/10003859145
Persistent link: https://www.econbiz.de/10013415856
'This is an essential resource for managers and scholars interested in services marketing. It covers the topic comprehensively and in novel ways. All the luminaries in the field are represented. Buy this book and you will be up to date on the field.' - Valarie Zeithaml, UNC Kenan-Flagler...
Persistent link: https://www.econbiz.de/10011850696
Persistent link: https://www.econbiz.de/10012939810
Persistent link: https://www.econbiz.de/10012939812
Persistent link: https://www.econbiz.de/10012939814