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~institution:"Books on Demand GmbH <Norderstedt>"
~institution:"Institut für Weltwirtschaft"
~person:"Schneider, Willy"
~type_genre:"Textbook"
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Institut für Weltwirtschaft
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Breisgau-Bräu : Case-Study zum Marketing : theoretische und empirische Grundlagen, Fragenstellungen und Lösungen
Schneider, Willy
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2019
Persistent link: https://www.econbiz.de/10012147138
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McDonald's - ein Lehrstück für strategisches und operatives Marketing
Schneider, Willy
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2018
Persistent link: https://www.econbiz.de/10011806943
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