Showing 1 - 4 of 4
Different researchers have recommended different decision frameworks for international market selection. As parts of those decision frameworks, most researchers have recommended for the evaluation of macro-environmental and business operating environmental variables. However, few attempts have...
Persistent link: https://www.econbiz.de/10009482100
Selecting the right market(s) to enter is critical for business success and longevity. Various researchers have prescribed several decision models for international market selection. The proposed models generally confirm the importance of using market size and the level of economic development...
Persistent link: https://www.econbiz.de/10009482129
It has been generally argued that the highly collectivist nature of the Eastern cultures make them more receptive to relationship marketing (RM). However, so far, a very little research has been done on RM in developing countries. Purpose of this study was twofold: one to gain the Bangladeshi...
Persistent link: https://www.econbiz.de/10009482158
Purpose ? The purpose of this research is to identify and analyse the common characteristics and behaviour of entrepreneurs that affect the establishment of Born Global firms. The differences between the Australian and Swedish contexts will be scrutinized. Design/methodology/approach ? This...
Persistent link: https://www.econbiz.de/10009482247