Tran, T.T.; Figuié, M.; Sirieix, L.; Moustier, P. - Unité Mixte de Recherche Marchés, Organisations, … - 2012
The concept of origin-linked product is familiar to Vietnamese urban consumers: in a survey conducted in 2005,Vietnamese urban consumers were able to quote 265 Vietnamese origin- linked products, mainly fresh ones (fruits and vegetables). These products are valued for their sanitary quality and...
