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~institution:"Department of Economics, University of Crete"
~institution:"Institute for the Study of Labor (IZA)"
~subject:"advertising direct distance function"
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advertising direct distance function
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Department of Economics, University of Crete
Institute for the Study of Labor (IZA)
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Measuring the Accountability of Advertising Expenses in the Presence of Sales Cost Inefficiency and Marketing Spillovers
Giannakas, Konstantinos
;
Karagiannis, Giannis
; …
-
Department of Economics, University of Crete
-
2007
to the advertising activity of meat processing firms in
Greece
during the period 1983-1997. Scale economies in …
Persistent link: https://www.econbiz.de/10004994335
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