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Measurement in Marketing Research investigates latent variables in marketing, focusing on current paradigms as well as recently suggested alternative concepts. The book proposes a unified scientific definition of measurement that allows for testing the hypothesis of the real existence of a...
Persistent link: https://www.econbiz.de/10014473788
This book provides rankings of national competitiveness alongside a series of sophisticated and specific guidelines for enhancing national competitiveness. Existing national competitiveness studies are often flawed since they are not based on rigorous models and appropriate methodologies. In...
Persistent link: https://www.econbiz.de/10011850767
International comparisons and rankings of universities and business schools have proliferated in recent years. Ranking …
Persistent link: https://www.econbiz.de/10011852053
Introduction -- 1. History of management - what is the future for research on the past? / Marie Laure Djelic -- 2. In search of what accounting is not: speculations on the future of valuing, transparency and a new aesth-etics for governing capitalism and democracy / Paolo Quattrone -- 3. From...
Persistent link: https://www.econbiz.de/10012419815
Cooperative networks have gained a tremendous amount of attention over the last several years because of their existence not only in biological, social and economic arenas, but because of direct applications in many more areas such as communications, robotics and military sciences. This volume...
Persistent link: https://www.econbiz.de/10014474048
"Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. This fascinating Research Agenda analyzes the key...
Persistent link: https://www.econbiz.de/10014512172
-- 12. Issues in cross-national comparisons applied to building theory on informal innovation in SMEs -- 13. Marketing …
Persistent link: https://www.econbiz.de/10012419971
, including postcolonial feminism, critical race theory and new feminist materialisms. The book discusses what kind of …
Persistent link: https://www.econbiz.de/10014437087
"With diverse contributions from over 100 authors around the globe, this comprehensive Encyclopedia summarises the developments of ecological economics from the fundamental contributions to the more recent methodological debates in the field. This Encyclopedia further reflects the relevant state...
Persistent link: https://www.econbiz.de/10014372506
"This fascinating book examines international business and multinational enterprise as part of a bigger picture, considering the importance of two main components: space and time. Summarising the past five years, Mark Casson reviews the changing role of multinational enterprises within the...
Persistent link: https://www.econbiz.de/10014372515