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~institution:"Erasmus Research Institute of Management"
~type_genre:"Graue Literatur"
~type_genre:"Monografische Reihe"
~type_genre:"Non-commercial literature"
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THE SElKATSUSHA AND THE FIGHT...
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Paradoxes of modernist consumption - reading fashions
Dolfsma, Wilfred
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2004
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002103707
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Advertising effects on awareness, consideration and brand choice using tracking data
Franses, Philip Hans
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contributor
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2004
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002037149
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Cognitive and affective consequences of two types of incongruent advertising
Loef, Joost
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contributor
);
Verlegh, Peeter W. J.
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001660052
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4
Explaining choice and share of category requirements of biologic meat
Verhoef, Peter C.
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contributor
); …
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2003
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001861919
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5
The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
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