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~institution:"Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam"
~isPartOf:"ERIM Inaugural Address Series Research in Management"
~subject:"drivers"
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Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
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Competition:an inspirational marketing tool
Waarts, Waarts, E.
-
Erasmus Research Institute of Management (ERIM), …
-
2004
Competition is the engine behind
innovation
and dynamics in the marketplace. Sectors like public transport …
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