Frentrup, Mechthild; Theuvsen, Ludwig - European Association of Agricultural Economists - EAAE - 2006
Transparency has gained much relevance in food chains. This paper summarizes the determinants of transparency and … points out that transparency in the sense of effective information exchange needs trust as a mediator in order to become a … the reciprocal and dynamic mechanisms of trust on transparency and vice versa. It is argued that both constructs should be …
