The current study provides novel insights into the state-of-play of the m-payment market (i.e. WHO is doing WHAT and HOW) and identifies potential infringements of the EU consumer laws. The study focuses on five common types of m-payment services: SMS payments, Near Field Communications (NFC),...

The current report evaluates consumer awareness, perception and experience with five consumer rights directives: the Consumer Rights Directive (CRD), the Unfair Contract Terms Directive (UCTD), the Unfair Commercial Practices Directive (UCPD), the Consumer Sales Directive (CSD) and the Price...

In order to make a consistent selection of top OSM providers per country, we used three sources of data: Alexa country ranks, Similarweb country ranks within the "Social Media" category, and APPlyzer ranking data collected from the Apple and Google app stores. A fourth source, Apptopia, was used...

The following section describes the results of the stakeholder survey with six types of relevant stakeholders: B2B clients (14), local intermediaries (13), global intermediaries (11), consumer organisations (3), advertisers' organisations (8), and academics (4). OSM providers were also contacted...

This executive summary presents the key objectives, methodology and findings of the behavioural study on advertising and marketing practices in online social media, which was carried out by a consortium led by GfK on behalf of the Consumers, Health, Agriculture and Food Executive Agency (CHAFEA).