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The presented paper discusses the diffusion of hybrid electric technology in vehicles. It is put into question whether the current strong acceptance of the technology especially by US consumers is of sustainable nature. Therefore, different variables influencing the diffusion of the technology...
Persistent link: https://www.econbiz.de/10010549102
in particular to in-vehicle driving assistance systems and suggesting the various possible innovation and pricing … are two options, i.e. disruptive innovation which is by essence very risky and incremental innovation with each major …
Persistent link: https://www.econbiz.de/10010549137
The presented paper discusses the diffusion of hybrid electric technology in vehicles. It is put into question whether the current strong acceptance of the technology especially by US consumers is of sustainable nature. Therefore, different variables influencing the diffusion of the technology...
Persistent link: https://www.econbiz.de/10008796062