"Incorrect and misleading information associated with an enterprise's production and service jeopardize both customer relationships and customer satisfaction, and ultimately have a negative effect on revenue. This book provides insight and support for academic professionals as well as for...

"The focus of the book is on managing innovation through bridging gaps created from theories, relative advantages or competitiveness, social differences, and innovation capability and performance"--Provided by publisher.

"This book presents a compilation of recent theoretical frameworks, case studies, and empirical research findings in the area of quality innovation, highlighting the theories, strategies, and potential concerns for organizations engaged in change management designed to address stakeholders'...