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"This book is a comprehensive look at all aspects of production management, delivery and consumption of e-services, self services, and mobile communication including business-to-business, business-to-consumer, government-to-business, government-to-consumer, and consumer-to-consumer...
Persistent link: https://www.econbiz.de/10011727401
"This book brings together different perspectives on the understanding of e-service and mobile communication and their effect on the fields of marketing, management and information systems"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727620
"The book presents a comprehensive introduction of the concepts and practices of e-entrepreneurship and e-innovation …1. Entrepreneurship and innovation in e-business : an integrative perspective / Fang Zhao -- 2. Exploring rhizomic …. Innovation and B2B e-commerce : explaining what did not happen / Steve New -- 4. How e-entrepreneurs operate in the context of …
Persistent link: https://www.econbiz.de/10011726106
"This book presents current studies on the nature, process and practice of entrepreneurship and innovation in the … supporting network innovation / Jari Tammela, Vesa Salminen -- 3. Heritage tourism portal Web page design with factor and … start-ups / Brychan Thomas, Christopher Miller, Gary Packham, Geoff Simmons -- 7. E-commerce innovation in SMEs : a …
Persistent link: https://www.econbiz.de/10011726278