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Hospitality, travel, and tourism : concepts, methodologies, tools, and applications

2015

"This book considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host and will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique...

Persistent link: https://www.econbiz.de/10011728983

Cases on consumer-centric marketing management

Jham, Vimi (ed.); Puri, Sandeep (ed.) - 2014

Understanding consumer behavior through mental accounting: evidence from Turkish consumers / Tugba Ucma, Ali Naci Karabulut, Ali Caglar Uzun -- What went wrong? / Bhavna Bhalla -- Case study on relationship marketing / Bhawana Sharma, Tulika Sood -- A line in water: a case of customer...

Persistent link: https://www.econbiz.de/10011727810

Comparative case studies on entrepreneurship in developed and developing countries

Ofori-Dankwa, Joseph (ed.); Omane-Antwi, Kwame (ed.) - 2015

family businesses / Joseph Ofori-Dankwa, Kwame Boasiako Omane-Antwi …

Persistent link: https://www.econbiz.de/10011728174

Tourism and opportunities for economic development in Asia

Ordóñez de Pablos, Patricia (ed.); Zeyar Myo Aung <U> (ed.) - 2017

tourism market. Highlighting multidisciplinary studies on cultural tourism, gastronomy, and hospitality management, this … directors actively involved in the tourism industry"--Provided by publisher …Impact of advertising and public relations on tourism development in Da Nang, Vietnam / Xuan Tran [and 6 others …

Persistent link: https://www.econbiz.de/10011638114

Tourism informatics : visual travel recommender systems, social communities, and user interface design

Sharda, Nalin (contributor) - 2010

Tourism is a multi-billion dollar international industry and also one of the biggest users of Web technologies …, constantly adopting innovative ideas to enhance its market penetration. This book provides cohesive coverage of cutting-edge e-tourism …Building Visual Travel Recommender Systems and Tourism Communities for Effective User Experience / Nalin Sharda …

Persistent link: https://www.econbiz.de/10011726658

Emerging research on Islamic marketing and tourism in the global economy

El-Gohary, Hatem (ed.); Eid, Riyad (ed.) - 2015

tourism: case of Indian hospitals / Anita Medhekar, Farooq Haq -- Islamic tourism in India and Pakistan: opportunities and … / Musa Gambo Kasuwar Kuka -- Islamic tourism in South Africa: an emerging market approach / M. Noor Davids …

Persistent link: https://www.econbiz.de/10011728067

Innovative automatic identification and location-based services : from bar codes to chip implants

Michael, Katina - 2009

1. Introduction -- 2. Innovation studies -- 3. Historical background : from manual identification to auto-ID -- 4. Globalization and the changing face of IDentification -- 5. Barcode : the pioneer auto-ID technology -- 6. Magnetic-stripe cards : the consolidating force -- 7. Smart cards : the...

Persistent link: https://www.econbiz.de/10011726287

Knowledge management systems : value shop creation

Gottschalk, Petter - 2007

This book combines knowledge management with other subject areas within the management information systems field using contingent approaches to linking knowledge management to other IT management topics and its uses.

Persistent link: https://www.econbiz.de/10011726369

The social and cognitive impacts of e-commerce on modern organizations

Khosrowpour, Mehdi (contributor) - 2004

1. Online shopping for positive and negative reinforcement products / Patricia Sorce, Victor Perotti, Stanley Widrick -- 2. Online shopping experience / Yi Guo -- 3. An expanded e-commerce process model serving e-commerce entrepreneurs / David Paper, Eric Pedersen -- 4. Internet shopping model...

Persistent link: https://www.econbiz.de/10011726655

Visual perception of music notation : on-line and off-line recognition

George, Susan Ella. - 2004

This book addresses the computer recognition of music notation, its interpretation and use within various application contexts. It includes research in the field of image processing and pen-based computing, representation languages and web-based applications, and consolidates the successes,...

Persistent link: https://www.econbiz.de/10011726690