In 2017, LE Europe, VVA, Ipsos, ConPolicy and Trinomics were commissioned by the European Commission to conduct a behavioural study on consumers' engagement in the Circular Economy (CE). The objective was to provide policy-relevant insights to assist with the implementation of the EU Circular...

The study had a threefold objective: Collecting data and evidence, testing a range of remedies to improve consumer decision-making and interest in cross-border offers, and estimating savings consumers could make. The preparatory phase involved the collection of qualitative and quantitative...