As the U.S. consumption of sweeteners has increased, analysis of the demand for sweeteners has become more important. In this paper, consumer willingness-to-pay (WTP) for selected four types of sweeteners is evaluated. The four types of sweeteners are Kentucky grown pure maple syrup,...

The controversy surrounding the Mandatory Country-of-Origin Labeling (COOL) has attracted research attentions. A number of studies have reported consumers are willing to pay more for beef labeled with U.S. origin versus beef from unknown or other origins. Despite that, relatively little is known...

The objective of this study was to examine the economic benefits associated with precision fungicide application system for Florida strawberry production. Given the weather and disease forecast system developed by the University of Florida researchers (Peres, 2010a , strawberry growers can...

Local and organic food systems represent some of the many food sector innovations of the past decade that signal that consumers are increasingly diverse and have heterogeneous preferences that reflect their unique values and preferences (Thilmany, Bond and Bond, 2008). Yet, regardless of the...

Consumer demand for local foods has been increasing dramatically over the past several years. Many food producers and marketers are raising their capacity to incorporate local food. Revenue from local Farmers’ Market and Community Supported Agriculture has become a greater source of income...

Using the choice-based conjoint analysis and self explicated approach, I elicited South Korean millers’ preference and willingness to pay for the quality characteristics of hard white wheat that is used in producing all-purpose flour. In specified seven attributes, test weight, moisture, and...

Replaced with revised version of paper 11/3/11.

The research reported in this paper created an epidemiological foot-and-mouth disease (FMD) spread model for Ontario. Disease simulations were constructed to reflect three levels of the cattle identification and movement recording system. Outputs generated by the epidemiological model are used...

This paper identifies ways to improve on the current literature regarding sustainable production technologies, in this case, organic and local products. A survey method is used to examine organic and local markets in place of a single product to gain a better understanding of consumers‟...

In the past decades, demand for niche products (including organic, natural, and locally produce) has grown dramatically. Previous literature has shown that people bought organic and natural fresh produce because they perceived the products to be healthier and more nutritious. For locally...