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Developing an improved retail pricing model for Volkswagen of South Africa in a changing competitor environment with special reference to the passenger vehicle market
Van der Merwe, Susan Josina - 2008
ENGLISH ABSTRACT: The aim of this research report is to identify the impact of the changes in retail pricing driving forces since the introduction of the Motor Industry Development Programme (MIDP) in 1995, identify the shortcomings and develop an improved retail pricing principle model for...
Persistent link: https://www.econbiz.de/10009442056
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Innovation focused on the base of pyramid : the case of an African telecommunications company
Van Rooyen, Gert Willem - 2007
sustainable innovations alone, but need toinvest in disruptive innovations as well.The innovation theories hold that the best …
Persistent link: https://www.econbiz.de/10009442200