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~institution:"Verlag Dr. Kovač"
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Verlag Dr. Kovač
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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ECONIS (ZBW)
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Bedeutungswandel eines Produkts in verschiedenen kulturellen Kontexten von EWOM : am Beispiel von Kommentaren auf amazon.de und amazon.cn
Li, Ping
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2020
Persistent link: https://www.econbiz.de/10012126080
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