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The Morality of Ambush Marketi...
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Business ethics
2
Corporate reputation
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Germany
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Ambush Marketing
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Atzler, Robert
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Verlag Dr. Kovač
National Bureau of Economic Research
140
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
111
International Association of Sport Economists - IASE
100
Springer Fachmedien Wiesbaden
52
North American Association of Sports Economists - NAASE
46
Edward Elgar Publishing
42
C.E.P.R. Discussion Papers
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Department of Economics and Accounting, College of the Holy Cross
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IGI Global
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eSocialSciences
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HAL
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OECD
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CESifo
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Department of Economics, University of Pennsylvania
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13
IESE Business School, Universidad de Navarra
13
London School of Economics (LSE)
13
Europäische Kommission / Generaldirektion Bildung und Kultur
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Nomos Verlagsgesellschaft
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Schriftenreihe Sportökonomie in Forschung und Praxis
2
Schriften zum Mobile Commerce und zur Mobilkommunikation
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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ECONIS (ZBW)
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"Name and Shame" : die Bedeutung der Aufklärung zur Bekämpfung von Ambush-Marketing
Jurowskaja, Ella
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2016
-
[1. Aufl.]
Persistent link: https://www.econbiz.de/10011418298
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2
Die Bewertung von Fußballspielern und deren Bedeutung für den Wert von Fußballvereinen : dargestellt am Beispiel des Spielertransfers von Cristiano Ronaldo zu Juventus Turin
Atzler, Robert
-
2020
Persistent link: https://www.econbiz.de/10012230523
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3
Optimizing job advertisements to create an attractive employer brand
Petri-Krisor, Janina
-
2019
Persistent link: https://www.econbiz.de/10011990017
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4
Unternehmenswerte und Kommunikation : ein interdisziplinärer Ansatz der wertorientierten Unternehmenskommunikation
Beutmann, Claudia
-
2015
Persistent link: https://www.econbiz.de/10011569577
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5
Internationale Ausbreitung von Sportarten
Heinze, Robin
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2015
Persistent link: https://www.econbiz.de/10013441368
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6
Ethical guidance in negotiations
Weinmann, Nina
-
2025
Persistent link: https://www.econbiz.de/10015359859
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7
An integrative and holistic understanding of personal online
reputation
management
Yang, Shuzhe
-
2016
Persistent link: https://www.econbiz.de/10011504913
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8
Controlling von Unternehmensreputation : theoretische Fundierung und empirisch-experimentelle Untersuchung
Baumgartner, Alexander
-
2016
Persistent link: https://www.econbiz.de/10011507268
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