practices shaping it; the popularisation of commodities and ideas through advertising and the meaning accorded to this 'new …

commitment to its children? URL:[http://www.haqcrc.org/sites/default/files/Brand%20India%20No%20Equity%20for%20Children.pdf]. …

comparative advertising, in terms of improving consumers’ recall as well as preference for the sponsored brand. Furthermore, an …In this paper we demonstrate that the positive effects of comparative advertising are significantly diluted when a … compared-to brand retaliates. Retaliation introduces sequencing in advertisements. We therefore evaluate sequelized …

Women's Equality in Transition: Intersectionality in Northern Ireland's/ North of Ireland's Equality Legislation Women … analysis is required if the approach to women’s equality in Northern Ireland/ the North of Ireland is to benefit the most …

representations that make particular claims about Indian women’s value and what they value. For FAL marketing and advertising …

is advertising. Radio is the media that can easily reach a lot of people, in both urban and rural areas. Thai people … drug advertising via radio in Thailand. [HEFP working paper 02/05] …