In this paper, we focus on the telecommunications/computing convergence in business market. While the …/computing convergence has drawn less attention. This is also the case in general of the business market as opposed to the consumer market …. The business communications market has been deeply transformed by technological and product convergence, due to the …

partly determined by how their business models interact with the environment to produce offerings with added value. This … chapter contributes to the reflection on Catalonia's competitiveness by using the business model concept to highlight the need … to adapt business models to new realities in the Catalan environment. Catalan firms have made little effort to …

to consider changes in its business model. We consider four alternative business models, two pure models (subscription …-sponsored rival often entails business model reconfigurations, a phenomenon that we dub "competing through business models." We also … than a mixed,business model because of cannibalization and endogenous vertical differentiation concerns. We discuss how our …