Top Agro (TA - not its real name) is a small crop protection start-up operating in the European Union. In a relatively short period of time TA has been able to secure a reasonable profit margin and build a solid niche in the Italian crop protection market. The driving force in their success is...

The purpose of this study is to evaluate potential changes in the length of product life cycles in the US seed corn industry. We use the observed survival time on the market for hybrids sold during 1997-2009 to conduct a survival analysis. Our empirical results show that the expected lifetimes...

The IFAMR is published quarterly by the International Food and Agribusiness Management Association (IFAMA). www.ifama.org

The IFAMR is published quarterly by the International Food and Agribusiness Management Association (IFAMA). www.ifama.org

The Ifamr is published quarterly by IFAMA. www.ifama.org

The IFAMR is published quarterly by the International Food and Agribusiness Management Association. www.ifama.org

The IFAMR is published by the International Food and Agribusiness Management Association. www.ifama.org